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Angela Tavares
3 days ago2 min read
What is the process for collecting data to provide accurate emotional analysis?
Emotions play a central role in decisions and interactions as we have discussed previously. An emotional analysis approach is positioned...
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Angela Tavares
Jan 152 min read
Why is an IE called AI when it gets 90% accuracy?
Emoticonnect can be classified as artificial intelligence (AI) because it is based on specific technologies and approaches that...
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L'équipe Emoticonnect
Oct 4, 20241 min read
How a Human/AI friendship transforms the professional world ?
Today, more than ever, humans are at the heart of business success. And this is where Emoticonnect makes all the difference. By better...
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L'équipe Emoticonnect
Sep 26, 20242 min read
Why make emotional audits accessible to all to transform the reflexes of business leaders?
In neuromarketing, emotions are the most significant influence on purchasing decisions, collaboration, and team management. Understanding...
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L'équipe Emoticonnect
Sep 16, 20242 min read
How neuro-marketing became the lifeblood of your business ?
Every digital interaction leaves a trace – whether it’s a comment on social media or an online review – businesses must now, more than...
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L'équipe Emoticonnect
Sep 16, 20242 min read
Understanding customer emotions: Emotional audit vs. satisfaction survey
Today, we’re focusing on the fundamental difference between an emotional audit and the well-known customer satisfaction surveys. How can...
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Angela Tavares
Sep 5, 20242 min read
Using neuro-marketing and emotional analysis to foster well-being in the workplace and kindness between colleagues
In today's professional world, the importance of employee well-being and kindness between colleagues is more crucial than ever. A healthy...
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L'équipe Emoticonnect
Sep 5, 20242 min read
The emotional revolution in the age of AI: How to positively integrate it into your strategy ?
In 2024, 66% of the global population uses social media daily, not to mention the billions of Google queries made every month across the...
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L'équipe Emoticonnect
Sep 5, 20243 min read
How to evaluate the ROI of using AI in Neuro-Marketing?
As we approach the back-to-school season, more and more companies are exploring the integration of artificial intelligence (AI) into...
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L'équipe Emoticonnect
Sep 5, 20242 min read
What emotional conclusion for Paris 2024?
The Paris 2024 Olympic Games have created far more than just memorable sporting performances. They sparked a wave of positive emotions...
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L'équipe Emoticonnect
Sep 5, 20242 min read
Why emotional and predictive analysis should have been integrated into the Paris Olympics strategy ?
The Paris 2024 Olympic Games are shaping up to be a global event of great magnitude, but their organization presents significant...
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L'équipe Emoticonnect
Jun 28, 20242 min read
Are Emotions Contagious on Social Media?
Emotions are at the heart of our social interactions, and social psychologists have long studied their impact on human behavior. On...
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L'équipe Emoticonnect
Jun 21, 20242 min read
Why are “Neuro-Marketing Centric” campaigns twice as effective?
Did you know that several studies have shown that marketing campaigns using emotional marketing succeed 31% of the time, compared to only...
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L'équipe Emoticonnect
Jun 21, 20242 min read
How many decisions do we make per day and how do emotions influence our choices?
Did you know that we make an average of 35,000 decisions per day? Every day, we are faced with around 35,000 choices. From our morning...
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L'équipe Emoticonnect
Jun 21, 20242 min read
What is Emotional Marketing?
Emotional marketing is much more than just a strategy; it's a deep connection with your audience. By leveraging the emotions of your...
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L'équipe Emoticonnect
Jun 21, 20241 min read
The emotional revolution in the digital age: How Emoticonnect fits into this transformation
In 2024, over a third of the world's population uses social media daily. This impressive statistic depicts an expanding digital...
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