How neuro-marketing became the lifeblood of your business ?
Every digital interaction leaves a trace – whether it’s a comment on social media or an online review – businesses must now, more than...
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L'équipe Emoticonnect
- 22 hours ago
- 2 min
Understanding customer emotions: Emotional audit vs. satisfaction survey
Today, we’re focusing on the fundamental difference between an emotional audit and the well-known customer satisfaction surveys. How can...
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Angela Tavares
- Sep 5
- 2 min
Using neuro-marketing and emotional analysis to foster well-being in the workplace and kindness between colleagues
In today's professional world, the importance of employee well-being and kindness between colleagues is more crucial than ever. A healthy...
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L'équipe Emoticonnect
- Sep 5
- 2 min
The emotional revolution in the age of AI: How to positively integrate it into your strategy ?
In 2024, 66% of the global population uses social media daily, not to mention the billions of Google queries made every month across the...
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L'équipe Emoticonnect
- Sep 5
- 3 min
How to evaluate the ROI of using AI in Neuro-Marketing?
As we approach the back-to-school season, more and more companies are exploring the integration of artificial intelligence (AI) into...
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L'équipe Emoticonnect
- Sep 5
- 2 min
What emotional conclusion for Paris 2024?
The Paris 2024 Olympic Games have created far more than just memorable sporting performances. They sparked a wave of positive emotions...
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L'équipe Emoticonnect
- Sep 5
- 2 min
Why emotional and predictive analysis should have been integrated into the Paris Olympics strategy ?
The Paris 2024 Olympic Games are shaping up to be a global event of great magnitude, but their organization presents significant...
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L'équipe Emoticonnect
- Jun 28
- 2 min
Are Emotions Contagious on Social Media?
Emotions are at the heart of our social interactions, and social psychologists have long studied their impact on human behavior. On...
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L'équipe Emoticonnect
- Jun 21
- 2 min
Why are “Neuro-Marketing Centric” campaigns twice as effective?
Did you know that several studies have shown that marketing campaigns using emotional marketing succeed 31% of the time, compared to only...
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L'équipe Emoticonnect
- Jun 21
- 2 min
How many decisions do we make per day and how do emotions influence our choices?
Did you know that we make an average of 35,000 decisions per day? Every day, we are faced with around 35,000 choices. From our morning...
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L'équipe Emoticonnect
- Jun 21
- 2 min
What is Emotional Marketing?
Emotional marketing is much more than just a strategy; it's a deep connection with your audience. By leveraging the emotions of your...
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L'équipe Emoticonnect
- Jun 21
- 1 min
The emotional revolution in the digital age: How Emoticonnect fits into this transformation
In 2024, over a third of the world's population uses social media daily. This impressive statistic depicts an expanding digital...
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